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SEA Secretariat Team

The Sustainable Energy Association team are well versed in the policy and regulation that impacts upon the Sustainable Energy Sector. With a wealth of industry experience, they bring a passion for sustainability to the policy development process. They apply careful analysis of the facts and figures before formulating credible and innovative policy solutions in collaboration with our members.

  • Dave Sowden
    Chief Executive (on temporary sickness absence)

    Dave Sowden on LinkedIn

    Dave is on temporary sickness absence until the beginning of 2017

    Dave leads the secretariat team at the Sustainable Energy Association, and has overall responsibility for day to day operations, strategy and policy development and full accountability to the Executive Committee.

    Dave has a long track record in influencing policy, with many successes over more than 20 years in the energy industry. Widely credited with extending the 5% reduced VAT rate to include domestic microgeneration, he has for the last ten years applied his policy development and campaigning skills to win many more policy changes on behalf of SEA members in over a decade of service to the organisation. He is also a Founding Partner of Ecuity Consulting LLP, a leading Strategy, Policy and Regulatory Consultancy specialising in Sustainable Energy. He sits on a number of Government Advisory groups tackling different areas of low carbon policy, was a former member of the previous Government’s Renewables Advisory Board, and led one of the DTI / Ofgem Workstreams on Distributed Power for 3 years. As an Electrical Engineer, His early career was spent in the Corporate world, almost ten years of which was with National Grid. He also worked at Transco and BG Group.

  • Kristina Rafnson-Hall
    PA to Dave Sowden

    Kristina joined SEA in 2010 as PA to Dave Sowden.  She is responsible for communications, diary and logistics management.

    Kristina has previous experience in the education and third sector. Since studying Public Administration at the University of Glamorgan, she has gained over two decades of experience working at senior/board level as a PA and subsequently as a Business Manager.

  • Ron Bailey
    Head of Parliamentary Affairs

    Ron Bailey has been responsible for over 20 successful Private Member’s Bill campaigns and numerous amendments  to government  legislation. In particular he was responsible for achieving the 5% VAT rate on energy saving materials and on microgeneration technologies; for the legislation that led to both microgeneration strategies and for leading  the campaigns that prevented the repeal of the Planning and Energy Act 2008 (which allows councils to set higher energy efficiency standards than those required by Building Regulations) and the Home Energy Conservation Act 1995 (which requires councils to set energy efficiency objectives).

    He is currently working on a report to be called Transition Moment which will set out visionary policies to achieve greater energy efficiency and energy generation from buildings and local communities.

  • Lesley Rudd
    Acting CEO

    Lesley is currently Acting CEO

    With 25 years in the energy industry, Lesley has worked on a range of energy policy issues, across the whole energy chain from upstream to downstream and in a number of countries. Positions Lesley has held include; Government and Stakeholder Relations Manager,  Trading Manager , and Communications Manager at BG Group; Public Affairs Manager at Microgen; and Commercial Manger and Audit Manager at British Gas . Lesley has a track record in leading successful campaigns for policy and regularity changes in Brussels and UK. She has also worked on the development of G83/1 and G83/2 grid connection standards for connection of small scale electricity generation to the grid and recently on improving the European Network Code on Requirements for Grid Connection applicable to all Generators (RfG)

    Lesley has a degree in Business Studies with Politics, is an Accountant (CIMA accredited) and is a member of CIPR.

     

  • Samantha Crichton
    Policy Adviser

    Samantha specialises in energy policy development for the built environment and has worked on a diverse range of multi-stakeholder based projects requiring shrewd analysis, narrative building and the formulation of joint policy positions.

    Samantha specialises in policy related to energy efficiency and heat and also focuses on the social housing and new build sectors via the SEA Contracts Markets Working Group.

    She has a BSc (Hons) in Environment, Economics, and Ecology from the University of York accredited by the Institute of Environmental Sciences. Her thesis looked into the opportunities and barriers small and medium enterprises in the UK face when entering the green economy. Throughout her degree she was exposed to a range of interdisciplinary subject areas including renewable energy technology, environmental politics, policy and economics.

  • Yvonne Harris
    Policy Adviser

    With over 25 years’ experience in the energy sector Yvonne started her career as an engineer gaining extensive experience of energy sector infrastructure design and operation, before advancing to managerial roles in strategic planning and commercial operations. Positions Held by Yvonne include; Commercial Manager for the Seymour offshore facility, Senior Consultant (performance improvement) and Strategic Planning Manager for the European business region at BG Group; and Business Analyst and Project Manager at British Gas. She has also worked on a number of government consultation responses in relation to the Renewable Heat Incentive and supported industry campaigns to influence government policy on carbon reduction and the uptake of renewables.    

    Yvonne has a MBA from Warwick University and degree in Mechanical Engineering and is a Chartered Engineer.

  • Anna Livesey
    Policy and Strategy Adviser

    Anna Livesey on LinkedIn

    Anna Livesey is a Policy and Strategy Advisor for the SEA.  She has a wealth of professional experience in both internal and corporate communications, stakeholder relations, community engagement and delivering campaigns. This is founded in relevant sectors with spells at the Environment Agency, The Paragon Group and East Surrey Rural Transport Partnership.

    Anna is well skilled in communications and knows the sustainable energy policy landscape in real depth. This is complemented by a keen eye for detail, and superb organisational skills, allowing her to efficiently formulate SEA policy positions with members.

  • Robert Honeyman
    Policy Adviser

    Robert Honeyman on LinkedIn

    Robert provides techno-economic analysis on all policy areas including cost-effective reforms of the RHI, the SEA’s response to the feed-in-tariff consultation and analysis of policy ideas for developing the energy efficiency market.

    Whilst completing his MSc, Robert conducted research which looked at the applications of Behavioural Science and Economics to energy efficiency policy. His research involved the running of a randomised control field trial, data collection, analysis and report writing. Rob applies the valuable skills developed whilst undertaking this research to his role at SEA.

    Robert holds an MSc in Environmental Economics with Climate Change and a BSc in Environmental Policy with Economics from London School of Economics and Political Science.

  • Alex Bather
    Finance Manager

    Alex  is responsible for managing SEA’s finance and business administration. She brings a wealth of experience to ensure sound financial health of the business.

    Alex holds an MEng in Engineering, Manufacture & Management from the University of Manchester, and later qualified as a Chartered Accountant whilst working for Ernst & Young.  More recently, she held several senior international finance positions within Cadbury PLC.

    Alex is also a Trustee and Treasurer for Precious Sisters, a charity providing secondary schooling to girls from deprived backgrounds in Kenya.

  • Laura Blaj
    Communications Officer

    Laura Blaj on LinkedIn

    Laura  has an active engagement with both traditional and new media outlets allowing the SEA to deliver campaign messages to a wide stakeholder base.

    Her main priority is to streamline internal and member communications as well as increase awareness of SEA services. She is responsible for managing and coordinating the implementation of comprehensive marketing and PR initiatives in several capacities.

    Laura has a wide background of events, marketing and project management and has successfully supported and managed campaigns and programmes for UK Trade & Investment and other organisations. She also holds a degree in Events Management from University of Birmingham and several academic qualifications in creative industries.

  • Sandra Morris
    Team Project Co-Ordinator

    Sandra takes responsibility for the smooth running of the office whilst providing project and administrative support and managing many of the companies’ meetings and events.

    Sandra joined SEA in 2011 as the office manager, having previously worked for over fourteen years as an assistant-office manager and then office manager for a UK based German automotive consultancy.

    Born and educated in the Netherlands, she obtained an Economics/Linguistic bachelor’s degree at the H.E.S. in Rotterdam.

     

  • Pat Webster
    Office Administrator

    Pat’s role is to assist in the smooth running of the office, ordering supplies, updating company databases and generally assisting in all aspects of administration work.

    Pat’s background is mainly secretarial and she worked for 12 years as PA to the managing director of a land development company.